NFFF Quality Award
The Fish & Chip Quality Award, officially launched in January 2011 to replace the Seafish Friers Quality Award, has been presented to over 70 high flying shops across the country.
The scheme has been designed to achieve a balance between good quality products, clean hygienic premises, high standards of shop appearance and highly trained and competent managers and staff. It’s open to all fish and chip businesses that operate within the UK and shops receive a simple pass or fail at the end.
The award is said to be the perfect way to help improve business, keep abreast of the current food hygiene laws and stay one step ahead of the rest of the fish and chip competition, as Gregg Howard, NFFF president, explains: “We have been delighted with the response so far. From personal experience, being an award holder acts as great PR and will pay for itself in the first few weeks.
“We are helping the newly awarded shops get press releases and coverage into the local media and through what is effectively free advertising, the Quality Award will pay for itself in uptake and increased footfall in no time. It’s a win, win situation for the industry.”
The scheme award lasts for two years and costs £350 (plus VAT) or £300 for NFFF members. For more details contact the NFFF on 0113 230 7044 or visit the website by clicking here.
08 Jul 2011